ID Liner Blog

PMU Best-Sellers 2025

PMU Best-Sellers 2025

As 2025 winds down, it’s time to spotlight the PMU products that US artists are consistently reaching for. From next-generation cartridges and rich...

Must-Have PMU Pigments for Fall 2025

Permanent Makeup Artists - the seasonal shift into fall means one thing: it’s time to refresh your kits with gorgeous, fall-inspired shades! From d...

Everything You Need to Know About Numbing in Permanent Makeup

One of the first questions clients ask before a Permanent Makeup procedure is, “Will it hurt?” It’s a natural concern, but the reassuring answer i...

NEW: Julie Kim x Hanafy Pulse Brow Pigments

Introducing the New Julie Kim x Hanafy Pulse Brow Pigments Hanafy and world-renowned Permanent Makeup Artist Julie Kim have created the Pulse pigme...

Introducing OMG® Pigments by Teryn Darling

We understand that no two clients are alike - every skin tone, undertone, and desired result is unique. For Permanent Makeup Artists, this means ha...

Lip Neutralization 101: Pigments, Techniques & Pro Tips

For a long time, individuals with dark, hyperpigmented, or melanin-rich lips were often considered unsuitable candidates for lip blush treatments. ...

New Hanafy Microblading Mineral Pigments

New Hanafy Microblading Pigments!

Introducing the New Hanafy Microblading Brow Pigment range! As a global brand renowned for producing world-class pigments, Hanafy continues to push...

New & Exclusive Hanafy Hyperrealism Pigments!

Introducing the New & Exclusive Hanafy Hyperrealism Brow Pigments in collaboration with ID Liner & Pro Artist Miriam Beganova! Hanafy have ...

Introducing Onika Permanent Makeup Pigments

Permanent makeup is more popular than ever before. Demand is soaring, but so are client expectations, and permanent makeup artists need to invest ...

Organic vs Inorganic Pigments: Understanding Hanafy Pigments

There are more Permanent Makeup pigment brands on the market than ever before - giving Artists the luxury of more choice in the colours and types ...

Defenderr Wireless Permanent Makeup Machine Vector

NEW Wireless Permanent Makeup Machine - Defenderr Vector

The NEW Vector wireless device by Defenderr is a revolution in the world of Permanent Makeup! The Defenderr Vector is the first wireless PMU device...

Hanafy Permanent Makeup & Microblading Pigments

Introducing Hanafy Permanent Makeup Pigments

Permanent Makeup is more popular than ever before. Demand is soaring, but so are client expectations, and Permanent Makeup Artists need to invest ...

Introducing Ruby - The Lastest Permanent Makeup Machine From Defenderr

Russia is universally acknowledged as the epicentre of Permanent Makeup and the Defenderr range, developed in Russia, is the choice of serious Russ...